Your privacy is important to us, so our pledge to you is ironclad:

We will not sell, rent or loan third parties use of or access to personal information, such as your name, e-mail address, shipping address or credit card information.

We gather this information to serve you better. Obviously, we need it to process your transaction. We also want to know if our site works for you. So we log your IP address (your computer's location on the internet) to see how easily you navigate our site and whether you can find what you're looking for. IP addresses also give us a sense of general traffic flow. For example, whether you came to us via AOL or Yahoo! we only record this kind of information in aggregate form; in other words, as general patterns. Your IP address is never linked to any personal information.

To remember your preferences - like a local shop owner remembers what you've bought - we use "cookies" to customize portions of our site. Cookies are small data files that are stored by your internet browser. When you access our site, a cookie tells us that you have bought from us before. Thus you have to answer questions only once and not each time you make a purchase or take part in a discussion group. A cookie does not tell us anything personal about you. You give us that information when you register or make a purchase and only PeltzShoes.com has access to it. To learn more about cookies, visit World Wide Web Security FAQs.